Target Audience for 'Killer Heels'
From researching the genre of horror, the primary target audience are males between the ages of 15-30. Therefore our horror film would be targeted at that same demographic. This figure has been proven to me after asking different people their favourite genre's of film, resulting with most of the males between this particular age range to vote for horror/thriller. I have also done some research via the internet, including reading the listing figures of horror films and their audiences, which lead me to the conclusion that the genre of horror is most appealing and aimed at males of this age range.
Our film centres on the main character, Mark, a succesfull young male in his twenties, who the main audience could hopefully relate to and feel a conncection with. Our bold choice to include a a pscychotic woman as a murderer, may not allow a female audience to connect as well with our character and representation of women.
A film always has a secondary target audience (people who are in the room whilst the film is on or a accompanying a member of the target audience) for our film would be couples ( male of 15 years + accompanied by other half) and gangs of friends ( older teenagers +) watching the film together. After questioning 10 people of the audience age range, 80% prefer to watch horror films with other people, as it gives them a sense of security and feel safer than if they were viewing it alone.
From researching the genre of horror, the primary target audience are males between the ages of 15-30. Therefore our horror film would be targeted at that same demographic. This figure has been proven to me after asking different people their favourite genre's of film, resulting with most of the males between this particular age range to vote for horror/thriller. I have also done some research via the internet, including reading the listing figures of horror films and their audiences, which lead me to the conclusion that the genre of horror is most appealing and aimed at males of this age range.
Our film centres on the main character, Mark, a succesfull young male in his twenties, who the main audience could hopefully relate to and feel a conncection with. Our bold choice to include a a pscychotic woman as a murderer, may not allow a female audience to connect as well with our character and representation of women.
A film always has a secondary target audience (people who are in the room whilst the film is on or a accompanying a member of the target audience) for our film would be couples ( male of 15 years + accompanied by other half) and gangs of friends ( older teenagers +) watching the film together. After questioning 10 people of the audience age range, 80% prefer to watch horror films with other people, as it gives them a sense of security and feel safer than if they were viewing it alone.
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